Every festival and sale day, planned before it sneaks up.
Each workspace gets a calendar of festivals, national days, awareness days and shopping occasions for its market and industry. It counts down to each one, shows whether its content is drafted, approved, scheduled or published, and reminds your team while nothing is scheduled.
The problem
Festival posts are the ones clients notice most, and the ones most often started two days before. The date is known a year ahead; the reminder is not.
What changes
Picked for the client's market
Occasions are suggested for the workspace's market and industry, across India, the US, the UK, the UAE, Canada and Australia. Hide the ones that do not fit and add the client's own dates, such as an anniversary or a launch.
Status from the real posts
An occasion shows the furthest-along post linked to it, so “Diwali: approved” means a post really is approved.
Start the post from the occasion
Create a post straight from an occasion and the composer opens with its title and date already filled in, linked back so its status updates on its own.
Quiet, useful reminders
Reminders go out on the days you choose before each occasion and stop as soon as something is scheduled.
How it works
From setup to done in four steps.
- 1Set the market and industryChoose where the client sells and what kind of business it is. The occasions suggested to the workspace follow from both.
- 2Curate the listHide the occasions that do not suit the brand and add its own dates, such as a store anniversary, a product launch or an annual sale.
- 3Start the post earlyCreate a post from any occasion. The composer opens with its title and date filled in, and the post stays linked to the occasion.
- 4Track it to the dayEach occasion shows the status of its furthest-along post, and reminders keep coming until something is scheduled.
What's included
- Festivals, national days and shopping occasions for the 12 months ahead
- Upcoming occasions on the workspace dashboard
- Countdown and content status for each occasion
- Custom occasions per client, including yearly ones
- Create a post from an occasion with the date prefilled
- Reminders 15, 7, 3 and 0 days before, by default
Who it helps
How different teams use Festival calendar.
For agencies
Pitch festival campaigns to clients weeks ahead, with the dates already sitting in each workspace, instead of rushing the week before Diwali or a big sale day.
For brands and in-house teams
Line up festival and sale-day content alongside the rest of the plan, and see straight away which occasions still have nothing approved.
For freelancers
Never get caught out by a festival a client expected you to remember. The reminders do the remembering for every client you run.
Questions about Festival calendar
India, the United States, the United Kingdom, the UAE, Canada and Australia, plus occasions observed worldwide. Each workspace picks its market, and suggestions also take the client's industry into account.
Lunar festivals use published dates for each year rather than an estimate. If a year's date is not confirmed yet, the occasion is left out rather than guessed.
The workspace dashboard shows what is coming up in the next few weeks, and the festival page lays out the next 12 months, grouped by month, with the status of each one.
No. It tells you what is coming, tracks whether content is ready and starts a post for you with the date filled in. What goes in the post is up to your team and your client.
Every feature on during the trial
Put next month's content in front of your client this week.
Start a 7-day free trial with every feature switched on. No card needed, and nothing converts to a paid plan unless you choose one.
- 7-day free trial
- No credit card
- Does not auto-convert
- Cancel anytime
